Tom RedmanSite Command is now free for all new and existing customers. Yup, we’re choosing $0 MRR.Bootstrapping comes with the freedom to make choices that aren’t good for business, but rather, good for people.Apr 15, 2020Apr 15, 2020
Tom RedmanMore Product Management Mental Models for EverybodyMental models are simple expressions of complex processes or relationships. These models are accumulated over time by an individual and…Feb 5, 2020Feb 5, 2020
Tom RedmanI spent my evenings & weekends building a construction management product.I’ve built a lot of things in the past. Sexy things.Sep 10, 20192Sep 10, 20192
Tom RedmanProduct Specification Example: A Look at Buffer Analyze’s “Answers” FeatureWhat follows is an example of a real specification we used in developing a feature for Buffer Analyze. The specification follows a…Jan 21, 2019Jan 21, 2019
Tom RedmanHow to cope with emotions of shipping an imperfect productI was recently asked an amazing question about the emotions involved during the building of a product.Nov 8, 2018Nov 8, 2018
Tom RedmaninBuffer StoriesSomething Is Not Better Than Nothing: Embracing Negative Space In Your Product Development ProcessYou’ve heard the idiom “less is more,” and that’s precisely the path you should consider when building your product. Negative space is a…Apr 12, 20171Apr 12, 20171
Tom RedmaninBuffer StoriesThe Most Valuable Thing We’ve Done for Our Product Managers in the Last Six MonthsA few months ago, all the Product Managers at Buffer started receiving a direct email each time somebody churned from a paid plan at…Feb 12, 20171Feb 12, 20171
Tom RedmaninBuffer StoriesMy advice to aspiring Product ManagersA few months ago, I received an email asking for advice on the best skills and qualifications to break into a product management position…Feb 11, 20174Feb 11, 20174
Tom RedmaninBuffer StoriesWhat it’s like to be a new Product ManagerDisclaimer: Since I’ve only been a PM for three months, these thoughts may turn out to be slightly, wildly or completely inaccurate.Jul 4, 20168Jul 4, 20168
Tom RedmanA Brief History of Mobile at Buffer and What’s Next: Transforming Buffer into a Mobile First…Buffer has always been a web-first service, starting in 2010 with Joel’s first version. Even today we don’t have a responsive version of…Mar 30, 20164Mar 30, 20164